Freelance Web Design: Important Questions to Ask Potential Clients


Today, we will speak approximately a number of the specific questions to askability internet design customers. These questions will help you shape a solid concept of what the patron is searching out to help you draw up an accurate inspiration for the task. If you already requested the huge questions that we talked about in the article “Freelance Web Design: The Initial Meeting With Potential Clients,” then you definitely ought to already have a preferred concept of the aim of this internet site, the target market, the timeframe, and the finances. Now, permit’s discuss a number of the questions you have to answer approximately.

Roughly what number of pages will this internet site comprise?


I commonly attempt to sketch out a simple website online and hyperlink structure with the pages that the purchaser desires on their internet site – beginning with the main pages and then down to subpages. This gives me a concept of how many paintings and time will be involved. It also gives me an idea of what forms of navigation will and might not work for this unique online website.

Which layout factors does the patron select?

I like to outline the distinct options available to the customer and feature them to inform me which ones they prefer and which of them they might not use as an alternative. For example, drop-down menus – some human beings love them, some humans cannot stand them. Does the consumer need a horizontal navigation menu or a vertical menu in a sidebar? I also use the data I learned from approximately the number of pages that this site will doubtlessly provide suggestions to the client on what might work nicely and what could not be paintings. This is a good time to assess how well you and the consumer can talk about matters and are available to a selection on extraordinary cases. You can begin to feel how well-matched you and the consumer is.

What sorts of images and photographs will be concerned? Who will provide them?

First, ask the patron what their plan is as a way as pix and images pass. Depending on the project at hand, the answer will vary significantly. This is why it’s miles vital to recognize the solution! If it’s a large e-trade mission, all of the pics may be supplied by producing the goods sold. Ask how you will achieve those pix – will you be the only one dealing immediately with the producer, or will the client address the manufacturer and honestly pass the photos on to you? If this is a smaller enterprise web page, the purchaser may provide his (or her) very own pictures to be used on the internet site. Ask while those pix might be delivered – up the front or as you pass along?

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Ensure you also ask about photographs – does the purchaser have an emblem? If so, will they be using that on the internet site? If not, are they going to have one designed? If pics are wished to complete the challenge, is the purchaser accountable for attaining them, or will that be the internet fashion designer’s responsibility?

How will content for the website be provided?

This may be very crucial to speak approximately. If the purchaser already has a website, they must use the content they already have virtually. If they don’t have any content, ask if they will offer it for you – whether or not written by themselves or by someone they hire. If not, will you, the net fashion designer, be responsible for creating the content by writing it yourself or outsourcing it?

If not, will they or the dressmaker be answerable for placing those up? For a brand new purchaser who no longer already owns a domain name, I generally help them find one and explain why certain ones may fit better than others. I will even generally assist them in picking an internet host and setting up their account. I recognize that not all web designers might be willing to do that. Still, I assume that registering true domains and implementing a website hosting account may be overwhelming for brand-new internet site proprietors. It’s now not tough for me to do because I’ve performed it often earlier than, and most customers appreciate your willingness to take the extra step for them. The point of asking those styles of questions is to discover the solution to 2 basic troubles: what unique matters will need to be carried out to finish this website, and who is answerable for what?

As soon as we’ve covered all of those questions, I have a general concept of what this website will or could look like. If I have enough facts to work with, I generally try to draw out a rough caricature of the internet site’s ability so that the client and I can look at it and discuss it. It is beneficial for visible first-year students (like myself) to look at the basic definition of how the site might be set up. This comic strip offers me, the clothier, something to begin with after I start putting the website on my computer, and it provides the consumer an idea of what their internet site appears to be like. It guarantees that the patron and I are each taking off on the same page – that is constantly an excellent factor!

1) The patron’s budget is much smaller than you will ever remember designing the website. You’re now not walking a charity right here! And I say this from enjoying – once, I did decrease my charge to fit the client’s budget, and ultimately, it became not worth it – it would have been higher for each of me and the purchaser to have not taken on that precise venture! Stick in your fee range and do not decrease your prices to get a project. (Of course, this assumes you are worth what you’re charging! If you are starting and charging the identical charge, well-set-up and famous designers are assessing – the right success! I must warn you that you would likely have trouble locating clients…Maybe not! However, you can not say I didn’t provide you with a warning.


2) After sitting down with the consumer, you may inform already that you and they will no longer paint nicely collectively (something we discussed in Two Types of Clients You Deal With As A Freelance Web Designer). If you get the sense after just one conversation that you and this patron might be butting heads the whole time and that this can change into a challenging venture, you have to decide whether it’s worth it to you or not. Personally, I would, as an alternative, do a smaller, much less moneymaking mission for a purchaser that I paintings properly with than a more profitable project for a purchase that I dread speaking to – however, it truly is just personal preference, and it’s something you’ll determine for your self.

How to Turn Down a Project or Client Safely Without Hurting Your Reputation

Refer them to a person else! If you can’t or will not take on the undertaking for any of the motives indexed above, you have got an easy to get out of it – and that is by referring them to a person someone can use anything cause you need to – “this different clothier has more enjoy designing websites in that specific field,” “that dressmaker will let you get up and walk for plenty cheaper than I could be able to,” and so forth. And so forth. This makes your appearance generous (no longer taking all the business!) and does not leave the customer hanging. It is a win-win answer.

Worst Case Scenario: You Decide to Drop a Client Halfway Through the Project!

As the heading states – that is certainly one of the worst-case scenarios as a contract net dressmaker. Dropping a mission halfway through is an unstable decision – your popularity as a clothier may be on the line if you don’t deal with this well. I am certain some designers might even argue that you must by no means stop an assignment midway through. I have never contained painting on an undertaking that wasn’t whole. However, I suppose you may need to do so during positive conditions. Two situations might make me recall forsaking a mission. (Note: Most, if not all, of these conditions need to be addressed to your agreement so that the purchaser is aware beforehand of what will show up should these situations arise!).